Elaine: Yeah. I met this lawyer...we went out to dinner...I had the lobster bisque...we went back to my place, yada yada yada. I never heard from him again.
Jerry: But you yada yada'd over the best part.
Elaine: No, I mentioned the bisque.
Anyway, what does Seinfeld have to do with books, you ask? Well, you may have seen Mrs. Seinfeld, erstwhile socialite and current Friend of Oprah, on all the TV shows plugging her new book, Deceptively Delicious. She's made chocolate pudding with secret avocado in it for Al Roker, and be-squashed mac and cheese for Oprah. And the book itself is cute, not to mention a good idea.
Too bad it's awfully similar to The Sneaky Chef, which just happened to be pitched to HarperCollins TWICE before they jumped on Jessica Seinfeld's proposal. The ideas contained aren't so novel (can recipes even be copyrighted?). But I do feel bad for Missy Lapine and Perseus Books on the timing. It's pretty clear that HarperCollins wanted the book, but turned her down because they wanted a celebrity author (or an author married to a celebrity, anyway).
The New York Times has a good article on the whole thing: Sneaky Food Books: Hot and a Hot Topic.
Book publishing is fun, isn't it?
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